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Our First Year HND Graphics
Students have been working on a live brief to create
a poster design that will form the design for the National Student Survey
(NSS) promotional campaign.
This is the brief they were set and the information they were
given…
THE BRIEF
To create a poster design that will form the design for the National
Student Survey (NSS) promotional campaign
THE CAMPAIGN
The NSS is an annual survey of mainly final year undergraduates in
the UK. Eligible students are invited to complete the survey as they near the
end of their course to give feedback on their experience. The promotional
campaign should encourage students to take part.
The poster should engage students that are eligible to take part
in the NSS and ‘call them to action’ i.e. to complete the survey online. It
needs to:
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Advertise a survey
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Appeal to final year students
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Stand out from the crowd
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Encourage them to visit www.thestudentsurvey.com
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Out of the hundreds of designs submitted two of our students
Gary and Laura have been lucky enough to be shortlisted to the final 6. Here is what Gary and Laura have to say about their designs and being shortlisted.
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| Design One - Gary Dicker |
Gary Dicker
HND Graphic Design-Year
One
'The intention of my poster was to attract students by
appealing to their pockets. Without offering any prize for taking part in the
National Student Survey, I wanted to subtly suggest it by making the “300 000” bounce
off the page. This should then do the job of getting the students to read the
finer print.
I included a background image of students, tossing
their hats in the air, upon graduation, to connect with the audience and used
the hats to explode out of the poster’s border.
I’m so pleased that my design was shortlisted to be
possibly used as the chosen poster. They did however, request a few
alterations, which I have done.
I prefer my first design and think it works better. Though
the client is the decision maker and I will amend to cater for their requests,
I still submitted alternate versions.'
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| Design Two - Gary Dicker |
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| Design Three - Gary Dicker |
Laura Dyer
HND Graphic Design-Year One
'I am extremely pleased to have been shortlisted as a potential
winner of the NSS Poster Competition. After returning to Graphic Design after 6
years it’s certainly reassuring to have been chosen, there were thousands of entrants
so I’m amazed I got this far! I’m also really pleased for Gary another
shortlisted entrant from our college it really must reflect on the standard of
education we are receiving here on our Graphic Design HND at Southport
College.'
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| Design by Laura Dyer |
